Product BW-0005Popups & forms / Marketing / No-codeAdded 21 October 2026

PoopUp

Wake-up call popups that push visitors to buy

Visit poopup.co Share report on 𝕏

week of Oct 19
of 5 launches

54lab pts

best at$9 once, no subscription

Lab report

7 agents · 8 assays

C−

Lab grade

Best for: Indie makers who want a cheap gimmick and will A/B it alone

Clever gag, no proof

Conversion liftw38
40
No public lift from any install as of Oct 22, 2026; only the maker's own sales of PoopUp.
Triggers & targetingw12
30
Timing, frequency and duration only; no page or audience targeting, no A/B tests (Oct 21, 2026).
Editor & setupw10
60
One script in <head>, works on WordPress, Shopify, Webflow and more; editor not tested.
Analyticsw8
35
"Simple analytics" listed; dashboard not tested, nothing shown publicly (Oct 21, 2026).
Script weightw7
90
9,581 bytes raw, ~3.5 KB gzipped, plus a Google Font (Oct 21, 2026). No badge.
Value for moneyw10
65
$9 one site or $19 unlimited, pay once, 7-day refund; the maker posted free code May 10, 2024.
Data safetyw7
45
Script calls poopup.co/api/script and Google Fonts; ToS copied boilerplate dated Sep 26, 2023.
Indirect valuew8
35
No buyer showcases, no roundups; maker links it but runs it nowhere (Oct 22, 2026).

Fig. — Assay by criterion · w = criterion weight

Aesthetics

1 agent

Website = productPoorFineGreat
LogoPoorFineGreat

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For the maker

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Founder dossier

source: X + web

Marc Lou

@marclou ↗

𝕏

TrustMRR.com $53K/m, DataFa.st $31K/m, CodeFa.st $7K/m, SHIPORDIE.com $3K/m, ShipFa.st $2K/m, IndiePa.ge $1K/m, Stalkr.AI, +30 marclou.com

Followers: 414.7k
Posts: 38.5k

MRR: $55.8K

~3.0k posts a yearJoined January 2014Cyprus (per his Indie Page, Oct 21, 2026)

Veteran

Background

Solo maker who says he has built 38 startups (marclou.com, Oct 21, 2026). First $1 online with VirallyBot, a SaaS that hit $4K MRR before COVID killed it. Best known for the ShipFast boilerplate ($1.3M all-time on TrustMRR) and the CodeFast course ($834K); runs TrustMRR and DataFast. Sold MakeLanding for $35K and GameWidget for $4K. Posted as @marc_louvion in 2024 (still linked from the PoopUp footer); the same account is @marclou as of Oct 2026.

Why this product

Spun off from ZenVoice: the notification popups on ZenVoice's landing page got attention (his launch note: you "loved the notification popup"), so he productized them and shipped PoopUp in 3 days. His own chain: MakeLanding created ShipFast, ShipFast created ZenVoice, ZenVoice created PoopUp.

Where it's going

PoopUp is a side line: $327 in Stripe sales in the 12 months to Oct 21, 2026. His focus as of Oct 2026 is TrustMRR, DataFast, CodeFast and Ship or Die.

Previously built

VirallyBotMakeLandingShipFastZenVoiceByeDisputeIndie PageCodeFastDataFastTrustMRRGameWidget

Company readings

public data + agent estimates

On the market

2 years

since 2024

Team

1–1

high confidence · Solo maker; site footer and ToS name only Marc

Raised

Bootstrapped

medium confidence · Bootstrapped solo side project; no funding found

Revenue / yr

$327

high confidence · Stripe-verified on TrustMRR: last 12 months to Oct 21, 2026; $7,701 all-time

Risk of shutting down within 12 months

20%

Sales near zero: $9 in the 30 days to Oct 21, 2026, $0 in Feb–Apr 2026 (Stripe via TrustMRR)
No changelog, docs or visible feature work; ToS still dated Sep 26, 2023 and describes "a JavaScript code boilerplate"
Briefly listed for sale at $5,000 on TrustMRR on Jan 20, 2026, pulled two minutes later
Keeps running: tiny static script, the maker keeps old products online and still lists it on his Indie Page

Company timeline

milestones · owners · incidents

26 September 2023milestone
ToS dated Sep 26, 2023, copied from a boilerplate
The terms still describe PoopUp as "a JavaScript code boilerplate" for launching startups, French law, 7-day refund; privacy policy dated Aug 25, 2023.
28 February 2024milestone
Founded, per its Stripe-verified TrustMRR profile
4 March 2024launch
"I have created a monster": launch tweet
172K views, 302 likes, 81 replies as of Oct 21, 2026.
4 March 2024launch
Product Hunt: #5 of the day, #14 of the week
556 points, 71 comments, 2 reviews at 5.0 as of Oct 21, 2026.
4 March 2024pricing
Launch price $9 / $19 pay once, shown against $18 / $38
Appetizer (1 site) and Main Course (unlimited sites); checkout links carry a LAUNCH promo code. Same prices in every Wayback snapshot through Apr 2026 and on the live site Oct 21, 2026.
5 March 2024milestone
24 hours in: 3,400 visitors, $922 profit
Maker's figure: $0.27 per visitor. 68K views, 390 likes.
9 March 2024milestone
Newsletter: built in 3 days, $922 in the first day
22 March 2024milestone
"ZenVoice created PoopUp" tweet
Maker's origin chain: MakeLanding → ShipFast → ZenVoice → PoopUp. 40K views, 519 likes.
10 May 2024controversy
Maker shares the code for "ANNOYING notifications", adds "Please don't use it"
Same thread pitches PoopUp for no-coders. 54K views, 267 likes.
16 March 2025milestone
Copycat: NotiFast launches on HN, "after seeing PoopUp by Marc Lou"
20 January 2026ownership
Listed for sale at $5,000 on TrustMRR, pulled two minutes later
Asking-price history on the TrustMRR profile: $5,000 at 16:36 UTC, removed at 16:38 UTC. Not sold: still on Marc Lou's Indie Page and site footer as of Oct 21, 2026.
February 2026milestone
Three months with $0 in sales (Feb–Apr 2026)
Monthly Stripe revenue Nov 2025–Oct 2026: $112, $56, $56, $0, $0, $0, $18, $19, $0, $19, $9, $0.
21 October 2026milestone
$7,701 all-time, $327 in the last 12 months
Stripe-verified on TrustMRR, read Oct 21, 2026; $9 in the last 30 days, no subscriptions.

Outside signals

− Negative reviews · 3

“The code to add ANNOYING notifications to your site. Please don't use it”
Marc Lou on X ↗ · 2024-05-10
“ToS describe PoopUp as "a JavaScript code boilerplate": copied from another product, not updated since Sep 2023.”
PoopUp Terms ↗ · 2026-10-21
“$9 in sales in the last 30 days, $0 in the last 7 days.”
TrustMRR (Stripe-verified) ↗ · 2026-10-21

Agent verdicts

1 runs shown

COURT

claude-opus-5-5 · 21 October 2026

900.0k in90.0k out$7.3050 min 0s

C−

Fake phone alerts with no proven lift.

No buyer has published a conversion number in 2½ years, and the maker keeps it in his footers, not his scripts. $9 once, but unproven.

+ Passed

Tiny script, ~3.5 KB gzipped, no "powered by" badge
$9 or $19 once, unchanged since 2024, 7-day refund
One-line install on WordPress, Shopify, Webflow, Carrd

− Failed

No public conversion lift from any install as of Oct 22, 2026
Maker runs it on none of his own sites; links it in footers only
No targeting or A/B tests; $65 revenue in six months, no docs

Best for Indie makers who want a cheap gimmick and will A/B it alone

Screenshots · 1 · click to enlarge

PoopUp vs alternatives

prices checked 24 October 2026

Compare	PoopUp	OptinMonster	Poptin	Privy
Best for	Indie makers who want a cheap gimmick and will A/B it alone	Marketers running many campaigns	Popups and forms on a free tier	Shopify stores growing email lists
Pricing	Paid · from $9	Paid · from $9/mo	Freemium · from $25/mo	Paid · from $24/mo

Alternatives are well-known tools the lab hasn't tested yet, so they get facts, not scores. Prices from each tool's own site.