Feedback for new startup

Just launched our new company - would love any feedback!

Pitch: Wirecutter for eCommerce software reviews

More details: We work in eCommerce and struggled to choose the best software for our businesses. Existing review sites require filtering and reading hundreds or thousands of reviews with no clear conclusion or recommendation. The other alternative is sales calls with highly incentivized (biased) sales reps. Asking friends who work in the industry is the best path, but not everyone has access to friends or mentors in the space. We aim to be the scalable ‘trusted friend’