Hey founders!
I am a co-founder of tractific.com - a no-code data analytics tool that can easily track behaviors and give solutions to conversion problems.
Happy to be here!
Hey founders!
I am a co-founder of tractific.com - a no-code data analytics tool that can easily track behaviors and give solutions to conversion problems.
Happy to be here!
Hey Emir! Nice to see you here.
I’m currently looking for a product analytics solution and Tractific looks nice to me.
I have a question: how does it detect a particular event (e.g. purchase, churn etc)?
Thanks for the kind comment!
Tractific tracks every behavior without setting .track functions. Then it looks for behavioral patterns of the converted users and compares them with churned users then it gives solutions to convert more users. You receive solutions but you can also define a custom event and track that too. If you want you can also receive solutions to increase the likelihood of your custom event.
Other than suggestions, Tractific has a lovely dashboard. It is understandable and you can use it easily. Our difference with other simple tools is that they don’t track user behavior. Our difference with tools like Mixpanel is that, as they wrote in a recent blog post, you need to spend 10-30 hours to set up .track functions and this time is just to track behaviors.
Thanks for the details!
Then it looks for behavioral patterns of the converted users
I still did not understand how does Tractific detects a conversion. Could you please clarify this to me?
you need to spend 10-30 hours to set up .track functions and this time is just to track behaviors.
I do not know if this is relevant, but I want to share my process of setting up custom goals with you. It may help you to understand your audience better.
When I design a new product feature, I attach the “trigger custom goal” function to it.
Example: I added the “create website” feature. When user creates a website, I additionally trigger the custom goal function. This trigger is only added once. Then, I can quickly change my analytics tool from one single place:
P.S.: Do Tractific supports segments and funnels? I need this much
Do Tractific supports segments and funnels? I need this much
Of course
Your event tracking process seems like it takes a lot of time We are really thankful for your effort and you tried to help us to understand our audience better which is invaluable. We want to give you a discount on your first 2 months with Tractific after our invite-only beta.
When you first sign up, you copy-paste a single line of script to the tag of your website. The script is fired on every single button click, scroll, etc. These are then sent to our servers for further analysis.
Churn is automatically detected when there aren’t any new events from a certain user. For a trial to paid conversions, we scrape your website to find out the trial length and automatically detect users that pass this period. You can further define the conversion by associating the conversion button with a name on your Tractific dashboard. You can also define every event on the dashboard.